Articles

Trade Secrets & The Franchise Agreement (Part 2)

Trade Secrets and Franchise Agreements Author: Marsha Simone Cadogan | 6 minute read What are trade secrets? Is it of any use to a franchise agreement? Part One of the focus on intellectual property and the franchise agreement dealt with trademarks, design and patent rights as integral elements of the agreement. Part Two deals with what trade secrets are and whether they are relevant to...

Relationships, issues around intellectual property, emerging technologies

This article was originally published by The Lawyer’s Daily, (www.thelawyersdaily.ca) a division of LexisNexis Canada.” Author: Marsha S. Cadogan | 3 min read What is the relationship between emerging technologies and intellectual property (IP)? Innovations in emerging technologies often bring new products to market, create differentiated services, or change how consumers interact with...

IP & Franchising (Part I)

MSC Intellectual Property & Technology Law | 5 min read A franchise agreement is a specific type of contractual relationship in which one entity (the franchisor) allows other firms (the franchisee) to use its business model as the basis for operating their business. The franchise model may relate to the use of a manufacturing process, a right to distribute products, or to use a specific...

Booking.com: Domain Names and Trademark Registration in the United States

MSC Intellectual Property & Technology Law | 3 min read As digital platforms become a more popular way of doing business, many entrepreneurs are turning attention to how they differentiate their products or services on the internet. In a commercial context, a domain name is often used as a way of identifying and differentiating one business services from that of another on the internet. For...

Have You Heard About WIPO Proof? More Ways of Safeguarding Your IP

Are you looking for ways to boost how you safeguard your IP assets? WIPO has just launched an IP proofing platform that enable right holders to timestamp and electronically record relevant information about their IP. The service provides a digital certificate to protect IP assets, verifying and time stamping relevant IP data. Users also have the option of requesting a premium certificate, to...

Managing trademarks in COVID-19 times

By: Marsha S. Cadogan (PhD, Intellectual Property), Barrister & Solicitor| MSC Intellectual Property & Technology Law What role does trademark play in differentiating products in consumer markets? If your product has acquired a good reputation in consumer markets, how can you mitigate against mis-use of the brand? Commerce continues to be an essential part of our lives in COVID-19 times,...